Photography: Fahim Kassam
Art Direction and Styling: Ryan Willms
for Lululemon

If you're like me, you're thinking no way. Lululemon? But. But. I KNOW. Moms and crunchy yogis right? But no. Look what a good photographer, art direction and styling can do. Hoping we can see more of this side of them. Time to rethink your activewear.


Élodie said...

I am never wearing office-appropriate wear again. The styling is incredible!

clarice said...

beautiful photos! a true photo artist!

Anonymous said...

This shoot is amazing!!!
Love it!

Beckerman Girls said...

oooooh la la! Love that killer styling!!!! ANd that kway is outta control HOT!!!!!!!!!!!
love you!
Mwah Mwah Mwah!
xo Beckerman Girls

Unknown said...

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Bán Nick Voz said...

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Chic Stylista said...

So edgy...feeling inspired!